Tag Archives: mcdonalds

This is how McDonald’s ads are made

Two all-beef patties, special sauce, lettuce, cheese, pickles, onions – on a sesame seed bun Never Looked So Delicious.

Ever wonder how McDonald’s makes a Big Mac look so mouth-watering in their advertisements?  It’s a long process that requires a whole team of chefs, photographers, and food stylists dedicated to making the food look as pretty as possible.  Take a look at the GIF below showing how graphic designer Lucas Rosa create’s a McDonalds digital ad step by step.  It’s amazing to see how much editing is involved in creating such a simple advertisement.

Also, check out this video which gives you a behind the scenes look at a McDonald’s photo shoot.

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Pokemon Go partnership with McDonald’s is happening

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In little over a week, Pokemon Go has already become a cultural phenomenon.  So, it’s no surprise that they plan on partnering up with the biggest fast food chain in the world.  According to Reddit, the McDonald’s partnership was stumbled upon in the game’s programming code.

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McDonald’s will most likely be a “sponsored gym location” where you can battle it out with other users. Do you think this is a good move for McDonald’s? Whether you like it or not, it seems as though the Pokemon Go hype has just begun.

(Gizmodo)