If you’ve been on Google today, you might have noticed that the search engine has changed their logo. If you’re one of those weirdos that uses Bing, you can check out the new design above.
It sounds like Google changed their logo so it would look better on smaller screens. Here is what the VP of Product Management had to say about the new artwork.
So why are we doing this now? Once upon a time, Google was one destination that you reached from one device: a desktop PC. These days, people interact with Google products across many different platforms, apps and devices—sometimes all in a single day. You expect Google to help you whenever and wherever you need it, whether it’s on your mobile phone, TV, watch, the dashboard in your car, and yes, even a desktop!
Today we’re introducing a new logo and identity family that reflects this reality and shows you when the Google magic is working for you, even on the tiniest screens. As you’ll see, we’ve taken the Google logo and branding, which were originally built for a single desktop browser page, and updated them for a world of seamless computing across an endless number of devices and different kinds of inputs (such as tap, type and talk).
They also created this nifty little video to introduce the new Google logo.