First off, lemme just say that the creators of this little doohickey would’ve sold A LOT more bras if they would’ve chosen a model with some tig ol’ bitties. (For those of you in the 40+ demographic, “tig ol’ bitties” translates from the youth vernacular into: nice jugs, amazing boobs, or righteous rack.) Regardless of the failed marketing campaign and product display, I think they’re onto something here. How many times have you seen a BlackBerry in a plastic pink case shoved down the front of some girl’s shirt covering what would be 4 inches of precious cleavage? It’s a lose-lose situation for the BlackBerry owner, and the dude trying to put their number in it. It’s as if the cleavage never existed… and that my friends, is a goddamn shame.
Ladies, if you’re one of the aforementioned… do us all a favor and get yourself a JoeyBra.